TRHAP: Media Outreach Kit

Social Media Outreach Toolkit

Purpose: Increase Access to Connecticut’s Temporary Rental Housing Assistance Program (TRHAP)

In Connecticut, Black and Latinx households have been hardest hit by the COVID-19 crisis. They have greater rates of infection, job loss, and housing instability. Systemic discriminatory housing policies mean that families who rent their homes are overwhelmingly people of color. In last week’s Pulse Census Survey, 40% of African American households in Connecticut reported that they had little to no confidence in being able to pay next month’s rent. Outreach to Black and Latinx communities about the State’s rental relief program needs to increase, especially as more funds become available.

Below are social media images and statements we hope individuals and organizations will share on their channels and with their constituencies to increase access to the program for households with limited English, and lower income households with limited political connections.

Applicable links

English only online application for TRHAP: http://bit.ly/TRHAPApp

Longer CHFA URL: https://www.chfa.org/homeowners/state-of-connecticut-temporary-rental-housing-assistance-program-trhap/

FAQ guidance about TRHAP in 10 languages: http://bit.ly/TRHAPmultilanguage

Longer URL: https://www.ctfairhousing.org/connecticut-trhap/

Facebook

English

Do you need help paying your rent because of COVID-19? The State’s rental assistance program is still accepting applications. Please call (860) 785-3111 or go to http://bit.ly/TRHAPApp to apply.

If you have any questions about the program or need materials in languages other than English please visit our website at http://bit.ly/TRHAPmultilanguage

Spanish

¿Necesita ayuda para pagar el alquiler debido a COVID-19? El programa estatal de asistencia para el alquiler todavía está aceptando solicitudes. Llame al (860) 785-3111 o visite http://bit.ly/TRHAPApp para presentar su solicitud.

Si tiene alguna pregunta sobre el programa o necesita materiales en otros idiomas además del inglés, visite nuestro sitio web en http://bit.ly/TRHAPmultilanguage

Twitter

Spanish

¿Necesita ayuda para pagar el alquiler debido a COVID-19? El programa estatal de asistencia para el alquiler todavía está aceptando solicitudes. Visite http://bit.ly/TRHAPApp

Twitter 

English

Do you need help paying your rent because of COVID-19? The State’s rental assistance program is still accepting applications. Visit http://bit.ly/TRHAPApp

 

Press Release: Proposed Temporary Rental Assistance Program Reinforces Segregation

FOR IMMEDIATE RELEASE

June 16, 2020

Contact: Connecticut Fair Housing Center: Erin Kemple, (860) 263-0723

Proposed Temporary Rental Assistance Program Reinforces Segregation

On Tuesday, June 16, 2020 the Staff of the Connecticut Fair Housing Center sent a letter to the Governor’s office urging this administration to implement a robust and anti-racist rent relief program. In our letter to the Governor, Center staff explain that an anti-racist rental assistance program would: 1) be broad-based and easy to access; 2) prohibit evictions for non-payment of rent; 3) mandate landlord participation; and, 4) provide tenant protections such as extended tenancies, rent stabilization, and mandated safe and sanitary properties.

Hundreds of years of government sponsored policies, neglect, and inaction against explicit racism has built and maintained hyper-segregation in Connecticut. As a result, Black people, and other People of Color are locked into under-resourced neighborhoods. This legacy shapes the pandemic-related housing crisis we have today. This crisis demands an anti-racist response that will protect Black and Latino/a renters who are being disproportionately impacted because of this history. The response must not widen an ever-expanding racial wealth gap or further perpetuate segregation.

Today, Connecticut maintains barriers to integration through exclusionary zoning that limits affordable housing, concentrates poverty through placement of subsidized housing, and thinly veiled racism that restricts housing options for people of color. In Connecticut 60.5% of Black families and 65.8% of Latino families rent their homes compared to only 23.9% of white families. In addition, nearly 60% of Black renters and 55% of Latino renters spend more than 30% of their income on rent compared to 43% of white renters. Without a robust and anti-racist rental relief program, evictions will disproportionately affect People of Color and permanently impact their ability to access secure, safe housing.

We requested that the State commit at least 10% of Coronavirus Relief Funds to start such a program, as opposed to the less than 1% currently allocated, and that this effort must be just the first step in centering race in the forefront of every economic policy decision to create a desegregated Connecticut. We believe Connecticut is capable of acting with wisdom and courage to respond effectively to this crisis and meet the needs of Connecticut’s families. Failure to do so will ratify past racist policies that lead to the current racial inequity and reinforce their lingering malignant effects.

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